Children Bedroom



“When you plant good seeds in your child, they will grow into something amazing.” – Joi Adams



Sister Sister Duo

Meet Joi Adams and Janette Ellis, the Rock-Mom sister duo who are unapologetically rocking out motherhood. You can join them in the Rock-Mom club; throw your hair into a bun, slap some lipstick on, and just do it! It may not always be easy being a mother, but it's worth it!


"Sometimes you may not have all the answers, and that's ok. Just know you are doing a great job as a mom. Don't be too hard on yourself. Everyday is a new lesson, so enjoy the process "

– Joi Adams



Marketing Director

In addition to dodging LEGO landmines (save the feet!), sneaking and devouring snacks in the bathroom, and being a wife, Joi is a Senior Consultant and Deputy Lead, supporting a variety of clients, from Fortune 100 companies to the federal government. She maintains a big picture philosophy with a focus on goals and a keen eye to details. Throughout her career, Mrs. Adams has received accolades from the Chief Information Officer and former NASA Astronaut, Dr. Kathryn Sullivan, for her outstanding work. She is a proud member of the Society of Government Meeting Professionals (SGMP). Her hometown of Dayton, Ohio honored her with the “Fearless Lady Award” from her leadership within the community.  

She is a co-founders of Sister Sister Publishing and The Bougie Bunch Group (TheBBGroup) where she is the Chief Technology Officer and “The Bougie Visionary.” She leads all digital and creative initiatives. The BB Group is a safe networking space for women of color to network. The Bougie Brunch offers women of color the opportunity to also connect with major brands and companies interested in reaching this booming demographic. The BB Group has been featured in several publications such as HuffPost, SheenMagazine, Rollinout  and Forbes just to name a few. 

When she's not planning fabulous events, Mrs. Adams is focused on various projects including writing her second book, writing a TV pilot and traveling the world. 

Mrs. Adams earned a Bachelor of Science in Business Marketing from Central State University and a Bachelor of Science in Fashion Marketing from The Art Institute of California – San Francisco. She resides in New York City with her husband, two sons and dog.  

"Life doesn't come with a manual. It comes with a mother." – Anonymous


June 17, 2019

A man of few words or the sound of thunderous vibrations filling life’s voids is what leaves a lasting impression on ones heart strings. A father’s presence, love and devotion is forever needed.

With each passing day, I couldn’t be more appreciative of the amazing husba...

June 6, 2019

8 years ago you came into this world forever changing me. A change that I didn’t know I needed. What I thought would have been life shattering pushed me to my purpose. Its funny how the things you are most afraid of, God has already designed and orchestrated to be fulf...

May 12, 2019

When I thought of motherhood, I thought the scariest part would be losing myself. I assumed that I had to color between the lines of the so called “perfect mother.” Ironically through motherhood, I’ve actually found the true essence of myself. I found my purpose which...

April 30, 2019

Before becoming a mom, you dreaded sitting near a mom with kids on an airplane; it made you want to walk the plank. It was worse than being placed near the bathroom. At least with the bathroom you could bury your face in your shirt and use it as a filter to block out t...

March 22, 2019

“Take only memories, leave only footprints.” - Chief Seattle 

Traveling is about creating everlasting memories and also building social equity. As a mom, when traveling we always make it a teachable moment. Sometimes you think your child isn’t listening, but when their...

March 6, 2019

Babies should come with warning labels, period. One particular label should be “caution, keep baby mittens on baby hands or endure a slow painful 😖 agonizing fleshy jab.” I mean come on now, how can a cute baby bring you so much joy one moment and then quickly turn on...

February 25, 2019

As a busy mom of 2  and birthing our Prince Sir Carter a little over 2 weeks ago, I’ve been in a need of a quality date night with the hubs. He’s literally been a superhero to me during and after the birth of our son. I couldn’t thank him enough! As I write about in my...

February 1, 2019

From the moment we met it’s been love at first sight! You have guided me through this motherhood journey thus far. You have and always will hold a special place in my heart. As the days become few until you finally have a sibling I sit and wonder how can my love grow f...

January 25, 2019

The urge to clean and organize is known as nesting. Nesting during pregnancy is the overwhelming desire to get your home ready for your new baby. The nesting instinct is strongest in the later weeks coming up on delivery. Nesting moms are usually unable to see how irra...

January 18, 2019

In life, you have to learn how to boss up and say “No.” Stop being pimp slapped around by “Yes.” In my book Confessions of a Rock-Mom: The One With the Messy Hair and Smudged Lipstick, I touch on being OK with saying “No.” Yes, at times it may be hard, but don’t let “Y...

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